This is the new Air Jordan III (3) "Bright Crimson" color way dropping in 2013. The Air Jordan III (3) is a staple in the Air Jordan line and considered by many the model that changed everything. It was Tinker Hatfield's first AJ design and its clean upper featuring cement print is still being retro'ed in new color ways. This mostly black shoe features a bright crimson midsole, lining, and jump man logos making it a "Bred" style with extra zing.